Mainstream Hit Music

100 MYfm features today’s best music with a unique twist for a conservative eastern Idaho audience. This is flinch free radio! What we mean by that is you will never hear questionable songs or lyrics. This makes for a station that just about everbody in the family can agree upon, especially mom.

Listen Live 100 MYfm Website

Our Personalities

Jeremy Taylor

Cindy Olson

Heather

100 MYfm Demographics

Women compared to Men Listeners 65% 65%
Percent of Listeners who own their own home 73% 73%
Percent of Listeners who have had some College or a College Degree 68% 68%
Percent of Listeners who earn more than 50k+ annually 61% 61%

Most listeners of 100 MYfm are between the ages of 18 to 54 years of Age

18-24 Years Old

25-34 Years Old

35-44 Years Old

45-54 Years Old

Coverage Area

Contact Us

Locally-owned and operated since 1979, Sandhill Media Group is Eastern Idaho's source for quality, experienced marketing. We’ve helped hundreds of local businesses through radio advertising, targeted digital ads, and social media marketing, – and we keep the community informed & entertained with high-value content.